Brand Identity
Complete visual identity system — logo, palette, guidelines.
Brand Identity Design
A visual system that makes your brand unmistakable.
The brief
Your brand needs more than a logo — it needs a system. One that works on a billboard, a business card, and a favicon. This engagement delivers a complete visual identity: strategy-led, meticulously crafted, and ready for your team to apply everywhere.
Approach
We start with your audience, not your aesthetic preferences. Through stakeholder interviews and competitive analysis, we define the strategic territory your brand should own. Then we design into it — exploring multiple directions before converging on one that's distinctly yours. Every deliverable is tested against real-world applications before handoff. No logo that only works on white backgrounds.
Recent work
Investment
Stakeholder interviews, competitive audit, positioning framework
Primary logo, variations, colour palette, typography, iconography
50+ page reference with usage rules, templates, and asset files
Profile images, cover templates, story templates for 3 platforms
Business card, letterhead, email signature
Timeline
- Discovery & strategyDay 10
- Concept presentation (3 directions)Day 21
- Refinement & system buildDay 35
- Guidelines & final deliveryDay 42
What clients say
“{{brand_name}} didn't just design a logo — they gave us a brand that our team actually uses consistently. The guidelines document alone was worth the investment.”
Terms
50% deposit due on acceptance, balance on final delivery. Includes two rounds of revisions per phase. Additional revisions at {{symbol}}120/hour. All original files delivered in editable formats. {{ip_clause}} {{vat_line}} {{late_payment}} {{governing_law}} {{disclaimer}} This proposal is valid for 14 days.
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